Bloggers
I’ve followed various people’s blogs for a long time, but I’ve suddenly realised that it’s not very focussed. I’m aware that there are trend-setters in different industries and niches and the more linked blogs appear to be the more read.
But does that mean they are the right people to listen to? Maybe, or maybe it just means they’re better at marketing their blogs! I’ve heard many things about TechCrunch and not all positive, but you can’t argue with how many people read the blog.
My areas of interest
So, I’m interested in Social Media and Strategy. Business is changing and the web is changing with it. My background may be technical, but my experience and value to a company is in being able to:
- help a company understand the impact of social networks/media on their business
- where a company may be able to interact
- how a company can change it’s structure to make itself more agile and available for the changes that are occurring on the web
- Help a company to manage and develop valuable applications and systems for use in the social media space
So, it’s everything from how to build online communities around a product, to how to ensure that a facebook application can deliver results and includes how to ensure a company can change the perspective of people within a specific community to a more positive view of that company.
The hidden bloggers
I was reading Chris Brogan’s blog on If you intend to blog seriously and I was thinking that even though I think I know my market and my community, maybe I don’t. Am I missing some serious people out that I should be reading?
Currently my list of blogs that I have installed is small, mainly because I’ve started again so as to give myself a clean slate. Some are my friends, and some are people I think have good things to say. My current list (in no order):
- Copy Blogger
- Gia Lyons
- James Ogley
- TechCrunch and TechCrunch UK
- Mike Butcher
- Paid Content UK
- Andy Piper
- Luis Suarez
- Horse Pig Cow
- Perfect Crowd
- Chris Brogan
I haven’t even started to mention my twitter feed, but go and take a look at http://twitter.com/pjnet to find out who I follow.
Who else should I be reading?
Who are the key players in this market? Who are the UK-centric bloggers who I should be listening to as well? What am I missing?

3 comments
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July 14, 2008 at 12:35 pm
padajo
I know I’m commenting on my own post but…
I’ve just thought – maybe I’m thinking about this the wrong way. Maybe I need to think about how blogging has changed as well.
Maybe blogging is the old way now. After reading about social networks, maybe blogging to try and build a “community” around the blog isn’t quite right. Maybe it’s that people in a community congregate around a virtual town hall somewhere, and maybe it’s ensuring that I’m in that town hall making my voice heard that matters.
Of course, blogs *are* just one way of being involved, but it’s one where you have the space to say what you think without being lost in the noise of a social space.
Maybe this is another post…
July 15, 2008 at 12:31 am
Gia Lyons
Thanks for reading! I realize that what I’m about to suggest is my manager’s blog, but really, he’s a thought leader in the social media space, and he’s friggin’ funny.
http://gobigalways.com
July 15, 2008 at 11:32 am
padajo
That’s definitely allowed Gia! What I’ve read so far is already very interesting